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Our pizzeria is being included in this app that will be in the Mini Cooper cars - crazy. We are the digital marketing agency for MINI USA and we are developing an app for new MINI owners called The Spontaneous Motoring app. MINI drivers love to take their car for a spin so we decided to curate...

The traveling Clinton campaign came in for pizzas tonight - 5 large NY, garlic knots, and chocolate chip cookies. They told me to bring my harmonica along as Senator Kaine plays too. He played on the Ellen Show today I was told. Walter

We will be closed for lunch tomorrow, Thursday, in order to introduce Senator Kaine to an audience at UNR at 11am. What an honor this is and all our employees/volunteers have been invited too and they may be in for pizza today/tomorrow. walter/judy

We are quite profitable and are open 23 hours a week but we are just my wife, myself(I make all the pizzas/dough), 1 paid full time, and several part timers who have disabilities. Our rent is low, space 1,200 sqft, etc, etc. . Restaurant owners are amazed at how profitable we are and I reply it...

I learned as a kid working in family pizzerias (they owned/operated) that everything was cleaned to shine. We clean our hobart 60qt mixer after each use. It is thoroughly wiped down, vacuumed/swept/mopped, shinned and looks brand new even though it is 30 odd years old. A good cleaning after each...

Or don’t put any on the tables. We use Italian Parm- buy a wheel and hand cut/grate- and put it on the pie before baking. People often ask for parm shakers but we explain the cheese we use has 100 times the flavor of the stuff most pizzerias use and we send the pies out in balance. If they push...

$3.20 a pound here in Reno for whole milk shredded. Sladinos is our supplier. They come in around 3am with a key, put everything away, rotate and date everything. Grande has worked great for me since I was born 60 years ago. It was the staple cheese growing up along with Polly O for pizzerias in...

We are now the top rated pizzeria in Reno on Yelp. This happened with no involvement from us. This has brought in a lot of customers that are visiting Reno as well as locals that follow Yelp. Very moving to be here after only 8 months open. We also had The Mighty a site dedicated to people with...

we make our own and they blow away the ready to bake ones. They sell like crazy @ 75 cents for a 1 oz scooper (purple handle). Walter

The funny thing on top of it all was they asked if she wanted it delivered 🙂

Last night a woman showed up for a take out order. The problem was we didn’t take an order from her. She did some investigation and found out she ordered a pie from a shop in Oregon (we are Reno). Turns out she couldn’t remember our name and typed in smiles on a search and it connected her to...

We don’t pay attention to numbers of views and such. What we do notice is when I post something like selling bread today on facebook people come in to buy it saying they saw it on our facebook page. Between that and having a 5 star rating on Yelp brings in lots of new customers each day. I think...

I just post on our facebook page when something of interest comes up. It gets a lot of positve feedback. We haven’t paid a dime for advertising since opening and are busier than heck. Being the top rated pizzeria in Reno has really helped business lately. Edible Reno Tahoe magazine did an...

We are a small mom/pop shop and for us to add a tip to a bill goes against the concept. Walter

We charge $20 for an 18" NY style and $2 per topping with anchovies at $3. With adding Ricotta and our toppings a pie goes to over $30 and people don’t bat an eye here. Walter

I understand having lived worked in pizzerias/bakeries in Austin TX, NJ, OH. This low humidity out here is so nice. Even when it hits 100 if you stay in the shade with a breeze it is nice. Walter

I feel real lucky as we have been at 100 degrees outside here in Reno, NV, and have yet to turn our A/C on. We have 2 roof swamp coolers and they have kept the shop cool and also add some humidity. I have learned in dry climates like here where summer heat and humidity levels often well under...

My approach is make a great pizza and keep things simple. The more items the more room for medicore, need for more employees, more preps, etc… I would work on creating a pizza that would knock the socks off people. We only serve pizza, calzones, one salad, canned soft drinks, garlic knots, home...

thanks tguag 🙂 We feel lucky to do what we are doing. Walter

Today NPR aired a story on us and a video. Here are the links. FYI I am singing and playing the harp-my other life 🙂 . Walter http://kunr.org/post/reno-pizzeria-gives-hope-people-disabilities#stream/0