Search results

Adelo sucks. They are the second worse POS company I have ever dealt with and have the worst customer service of them all. They might have some decent after market sellers, but the company and the POS itself is junk. The functionality is sub par, and they will nickle and dime you until you get...

Divide your delivery area into quarters and mail each quarter 4 times. Hitting 1/4 of your area will have far more impact than doing a blanket mail drop. PT Barnum describes it best in his book, ‘Art of Getting Money’ This works for the newspaper, and is equally true of direct mail. I see a...

Your best policy is to completely ignore him. Of course ban him from posting on fb, and passively do what you can there, but there is no way to beat a troll or the people who will be swayed by one. You got rid of the guy 12 years ago, anyone who knows him knows that as well. Let him grind his...

Nice story. In college while I worked for the local Domino’s, the Pizza Hut on campus burned down. Some sort of kitchen fire, but everybody asked me where I stored the gas cans I used.

Daddio has a great suggestion. I was going to come here and say the whole idea is bad, but putting an answering machine/voice mail message on there is a great idea. Back in the 90’s I helped convert 4 local pizza shops to Little Caesar’s, and we got the old phone numbers. It was a cluster fuck...

Subs are an easy addition for a pizza place. There could be some potential here, but I think more importantly, how are the subs? A good sub isn’t too hard to make, but many places (blimpie for example) have craptastic subs.

Change the fans on the back of them oven. The small black ones that cool off the controller. Those small fans are easy to choke with dust and grease, and are a cheap repair of things like the controller are going out. If I had to guess, I would say that 75% of the stores I have worked with had...

This guy does a way better job of describing how I feel every time I see some of the same marketing questions come up. Fledgling sushi chefs spend months (sometimes years) doing nothing but making the rice for the head chef. If the rice isn’t right, it really doesn’t matter what else you do...

What kind of portion control are you using with your cheese. That is by far and away the most important topping you need to regulate. Meats are close, but don’t compare to cheese when you are just a bit off. Once you switch to topping cups, you will find them easier, faster, and cheaper very...

The Lincoln Impinger2 is less than half that weight. I see them all over the place in Japan. Grills are harder than they look. It is really difficult to get any sort of volume when using them.

Go back and read the OP. We both agree that sending out a full sized trifold menu will beat the returns of an oversized postcard, which will beat the returns of a 3x5 post card. Sticking a menu in a blank envelope might generate enough sales to cover the marketing costs, but it is easily one of...

royster13: Possibly. In 20 years of experience I haven’t seen that to be the case, and I am anaI about collecting data. In order to make menus effective, you need to mail them out with custom envelopes as well. If Boston has to stamp his return address on them, I guessed that he is not using...

pizzapirate: You kind of missed my point. Post cards are going to pull a better response then mailing out menus in white envelopes, they are also cheaper and have a better ROI.

Have you thought about just sending out post cards? Postage is cheaper, you can print the address right on them, and your response will be higher.

I think there isn’t a manufacturer out there that would not be happy to guarantee their equipment for 5 years. The problem in many cases is operator error, and operators don’t like to admit responsibility. In my consulting business, I would like to say the majority of operators/managers out...

This is one of the most interesting videos I have seen in a while. Ernest Higa owns the pizza shop with the highest AWUS of any Domino’s ever. Ernest Higa and the Birth of Japan’s Pizza Delivery Industry Well worth the 25 minutes to view.

benmahoney: Wow. You are the first person in 25 years of pizza who I have ever heard this from about supermarket receipt coupons. But This is the typical response.

qcfmike: Not really. They are in business because they can attract enough new customers to keep them in business. Looking over my own data and broader retail data, the best redemption rate you are going to get from a custom printed receipt coupon (ie one designed on your customer’s tastes) is...

That really depends on what kind of marketing you are already doing. If you have no marketing plan and aren’t doing much now, then your register tape coupons will be wasted money. The ROI is just not there in terms of new customer generation and/or customer retention. On the flip side, if you...

I came across this today, and had never even though it could be a problem, but evidently it is. Police: Carbon dioxide led to death in McDonald’s bathroom I am a bit skeptical of the claim because basic science tells us that you need way more CO2 than comes out of a blow off tube to fill even...