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Yes, most pizza businesses use lunch primarily to prep for dinner. Mine is usually 25% of daily sales. Obviously there are exceptions, like those in highly industrial areas. If you could google and call the manager at IMO’s Pizza in Earth City, Missouri, he has an operation exactly like you are...

paul7979: Moderators…what an awesome answer. is there a way we can put a sticky on this and call it “So You Want To Open a Pizza Shop”.

Aldo, refer to Professor_stone’s first line. professor_stone: agree with the seating issue, although for slices, if you could get a grab-n-go concept going, it could work in your favor. I’m thinking like Mr. Beef italian beef in Chicago. a couple picnic tables, and a counter you stand at the...

just wanted to toot my own horn, and refer you to my article in this month’s digitial issue of PMQ, page 34. Hope it gets the creative juices flowing a little… Thanks Liz Barrett for the opportunity. Sure made my week! Scott

WOW! I never knew that existed. Charles, specifically, how do you apply that? Are you exporting a data file to track sales by item or customer?

#1. September is back to school. Every industry not associated with back to school gets slower. #2. So it your job to associate yourself with back to school thru marketing! #3. That why October was made Nat’l Pizza Month, to start the ball rolling again after September. #4 When school starts...

A Little Caesars I know expects to break their Halloween record of 500 pizzas last year! Remember, Mom and Dad are trying to get the kids ready, they aren’t cooking. And its got to be fast, because it all happens after they get home from work. I would do box toppers and emails the two weeks...

Also, Halloween is on a Saturday night, could be crazy! I might post a sign that everyone works at least until sundown.

I used RapidFire for marketing at Imos from 1997-2003, before I opened Napoli Pizza. If I can help, email or DM me.

Thats like asking “whats the meaning of life?” Since you appear to know your expenses, why don’t you start with a breakeven analysis and a business plan. A nice benchmark for food cost % + labor cost % is 60% of sales. So make sure you construct a careful schedule, and meticulously cost out a...

Great comments by everyone. Not to open up a new thread but… You would have some added flexibility in your lazy customer promotions if you were sending emails and not postcards. Not that they are mutually exclusive, but you could test various specials easier without the printing costs. Also if...

check your PM

Sounds like you have a decent system for your current customer base. If you are trying to accelerate expanding that base, you’ll need to market in the places those folks live… A few low cost ideas (that have been covered on these boards before) that may get the ball rolling for you… Do a...

does the online system need to be compatable with your POS. I use Ehungry.com…$10/mo + $.20 per order.

If you are gonna play the game, make sure you are following the right rules. Those guys can hit $5 because they have a stripped down, streamlined model that makes a lot of money at $5. Little Caesars $5 14" pizza is your choice of cheese, pepperoni or sausage. Pickup only. Usually no checks...

Here’s what pie-eyed pizza is doing in Chicago for the upcoming NFL season http://www.pie-eyedpizzeria.com/

“Big Big Tony” Fa-get-a-bout-it!

http://pizzamarketplace.com/article.php … 04&f=1&s=3 http://www.ipizzamarketing.info/Football-Season.html

Has anyone heard of or use this POS system?

Does anyone use this system? thoughts?