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My customers love these: http://www.cowtownpizza.com/tms/loyalty.jpg

So, my question is, which is more important? We currently stuff menus in the sides but sometimes people forget so i know they don’t get out to everyone who gets them. Any suggestions? I have custom printed boxes as well and had the same reservations about covering them up with boxtoppers. I...

Ok guys. 255 views and only 21 surveys taken. It’s only 7 questions and you already know the answers.

Good point. Unfortunately the databases I’ll be using will be U.S. data only but the results should likely transcend boundaries.

I have some theories about what factors cause a pizza shop to succeed or fail. I would like to test those theories. Please take a moment to fill out this simple survey. It’s all anonymous so no one, including me, will know who does what and where. I’ll crunch the numbers against various...

When I bought my business I kept the phone number of the previous pizza shop. In retrospect I would never do it again. I’ve had countless angry “customers” who thought I was defrauding them or trying to trick them. I’ve been cussed out, yelled at, and abused. Almost none of the previous shop’s...

I vouch for RBSLynk. I’ve used them for years and have had nothing but positive experiences.

Focus some advertising on the closest neighborhoods around that store. If you have free delivery that would help pick up his carryout business. Make sure your ads include a small map showing your location and maybe how many minutes away you are. In those terms it doesn’t seem as far to people.

Is it a professionally printed menu or just something he ran off on his inkjet? If it’s the finished product you have a great advantage in knowing now that he’s stuck with 10,000 of those and you can change more quickly. That’s unlikely though. If he’s just now building then you have months to...

In case anyone is looking for a good t-shirt/hat printer, I use a guy who is local to me but he works for clients all over the world. He’s good, inexpensive, easy to work with, low minimums, and he cares about his work. I have two t-shirt web sites in addition to the pizza business and he...

I did this the day after I read that post and the response was great. I sent one out to each of my top 100. My offer with it wasn’t all that inspired so my tracking didn’t work well. But I bet I had 20 customers personally thank me and tell me how great it was. I had 2 or 3 who, when they found...

I know when I was in school (Go Bucks!) it was all about money. We ate garbage pizza and loved it because it was cheap. 16" 2-top for $5.95 free delivery. I hold a slightly different perspective now. Anyway, my roommates and I had a routine every week for where we would eat. Monday was Skyline...

Like td_VP192 I don’t think I want someone who would only give one day’s notice. I truly believe in giving promotions and raises to people who work hard and deserve it but I need them to respect me in return. Giving notice is the very least one can do. My guess is that this issue will arise...

Do you have a POS? If so they probably offer a gift card package that will work seemlessly with it. It will likely cost between $1K-2K. If not there are independent companies who offer them. It is usually less expensive through them but more hassle. They will sell you the cards which you sell to...

I forgot to mention my Thank You cards in my earlier post. I had some post cards printed with a nice script “Thank You” on one side and my writing with a Sharpie on the inside...

I have a competitor two blocks up the road who has been in the business for 35 years or so. They close on Tuesdays. As a result I do pretty well on Tuesday just by being the guy who’s open. Hopefully once his customers try mine they won’t go back.

Forgot to mention, in 15 months I haven’t had to replace a single screen. I’m sure I’ll have to replace them at some point but they’ve already outlasted a prep table, two freezers, a reach-in, a grease trap, three POS computers, etc., etc. I think I’m going to cry.

I recommend buying one of each and trying them both. I found a better bake with a screen than a disc in my oven. This made me happy as it saved me about $3K.

I pay $6.50 per hour plus $1.00 per delivery plus tips. We don’t do a tremendous % in delivery so my guys make about $10/hr. during the day, $12-15 during weeknights, and about $17-20 on weekend nights. They’re the highest paid people in the store and the quickest to claim they’re not being...

I doorhang about 3 days a week. Today I took two employees with me and we did about 700 homes in about 2 hours (4 total man-hours not counting me). I’ve never hired a company but I occasionally pay neighborhood kids to do it when they’re interested. But I’m afraid the only way to get it done...