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Heads up to anyone who is using or considering using USPS EDDM Retail, the postage rate is increasing from 17.8 cents per piece to, 18.7 cents per piece and will go into effect on Sunday, January 27. Josh Davis Executive Vice President of Sales Direct: 484-948-1611 www.TheMailShark.com

To confirm none of our prices increase during any contractual period. Furthermore, we have not had a price increase since 2013. If you are on one of our Annual Mailing programs where we take a blended cost of all of your mailers and divide that cost by 52 weeks to give you a consistent weekly...

On the subject of coupons, I would like to share a portion of some data compiled in a recent case study from one of our client’s direct mail campaigns. The case study’s main focus was to track the ROI of direct mail for pizza shops. That said, a portion of the tracking was to compare coupon...

The current Postage rate for EDDM Retail is 18.3 cents per piece. Josh Davis Vice President of Sales Mail Shark Web: www.TheMailShark.com Direct: 484-948-1611

@aj453 & Joe from Grinders. The question about who is cheaper, depends upon which form of EDDM you are referring to. There are two options for EDDM: First is EDDM Retail & second is EDDM BMEU (Business Mail Entry Unit). EDDM Retail is the method that you do it yourself where any vendor such as...

For those of you that utilize the USPS EDDM Retail Program, as of May 31st, postage has increased to 18.3 Cents/Each from its previous 17.5 Cents/Each rate. Josh Davis Vice President of Sales Mail Shark www.TheMailShark.com

Hi Grokster, In my opinion there is not one best coupon that will fit all businesses. My suggestion would be for you to create multiple different offers, test them, track them and then tweak based on that feedback. I would suggest diversifying these offers, eg, not just offering one type of...

Hey Tony we are excited to hear that you are not only happy with our services, but that you are getting such solid returns. On coupons alone you are getting a 9.78% return (387+591/10000) and that is on coupons alone. I am sure you have probably received orders from this piece from customers who...

I don’t know too much about this but heard from a client of mine who happens to be a larger chain that as of last week you are now able to purchase .pizza url’s. So instead of www.bobspizza.com[/URL] you can purchase www.bobs.PIZZA I would imagine you would want to look into this asap before...

Here are a few thoughts utilizing print and direct mail. A scratch off postcard either handed out or direct mailed consisting of a Holiday theme would work great. For example you could have the scratch off inside of a wrapped gift box with some surrounding food images along with additional...

I would love to know the story behind the one that pushed him over the edge to put this sign up. I’m sure it was a good one.

Hi Everyone, A friend of mine sent me this and just had to share (Image Attached). I wonder if they were able to find anyone, haha.

Hi Tguag & Redstar, if you are interested in speaking with me face to face I will be out at the Pizza Expo next week if you are going. Below is a map of where our booth is located.

Hi My Pizza, I am not sure there is one specific best offer that I can report to you. This is primarily due to the each stores different menu items, price points, demographics, locations, etc. Of course very aggressive deeper discounted offers have high redemption rates. We do see coupons...

Rob thank you very much for the positive feedback, our team really appreciates it.

I think the site it great. The only one thing I would consider is possibly making the fonts of the text either darker or choose a slightly thicker font. I feel that the light grey off of the white background is harder to read than a darker font would be. Take a look at the comparison attached...

When was the last time you evaluated the effectiveness of each of your current methods? For example, you are sending out 5,000 flyers per week, which is a decent amount of advertising to send out weekly. Our customers that Direct Mail 5,000 pieces per week see a significant return. How are your...

The rate increased at the beginning of this year from 14.5 Cents per piece to the current rate of .16 cents and unfortunately there is going to be another increase this coming January 2014. this information came directly from the USPS and there is of course nothing that can be done about it...

For those of you that utilize the USPS Every Door Direct Mail program, there is a postage increase coming down the line that you should be aware of. The increase will take effect sometime around the middle of January 2014. The current proposed rate for EDDM retail is .175 per piece for flats...

Hi Eatmore, Thank you very much for your positive feedback, it is greatly appreciated and I will share this with my team. I hope you are as excited with the box toppers when they arrive. Thanks again, Josh Davis Vice President of Sales Mail Shark Direct: 484-948-1611 E: [email protected]...