I normally dont start a new topic on TT but I thought that this topic could do some good.
This year I have been able to get my largest sales ever. Just last week I did a promotion with a large local company. I sold to them 560 $25 gift cards and $5 car washes (I own a car wash next to my pizza shop). That is a $16,800 sale! Now of course I gave them a huge discount.
Other companies have done the same thing as well with us. I want to share with you this idea of marketing to big business.
After developing relationships with Human Resource Directors at local companies I offered them a Holiday package worth the $30 in gifts to give to their employees for Christmas. I talked to them about the value of a family meal these days and how pizza night is shared by everyone everywhere. I showed them our menu and our meal deals and how each one of their employees could feed the family twice with the gift. My car wash speaks for itself. It is the best around and I have given all companies employees free car washes in the past. Anyway, the thing is that I showed them how much the gift would be appreciated.
IT also helps to take samples of your food in for them to share and give out a free $25 card to the hr director. There is alot of potential in a holiday gift card program and I would be happy to answer any specific questions you may have about what it took to get such a large order.