We just opened a new pizza place in a smaller town. We really need build a customer base in order to succeded. Now we know the pizza is good because we already have some repeat customers but we really need a lot more in order to make any profit. How can we bring more people in on a regular basis?
There is a whole lot more going on in that question than you realize. Can you tell us more about your town? Households, population, location? We have good ideas, but they often are directed to the characteristics of the marketplace and types of customer resources there are . . . .apartments, colleges, military bases, subdivisions, schools, large businesses, business parks, churches, etc.