So you have a loyalty program and customers do not redeem...

So you have a loyalty program and customers do not redeem tokens…

I had an email from a client today…Last year they ordered silicone bracelets instead of tokens…Collect 10 and get a free pizza…He has given out close to 2,500 and hardly ever gets them back…Seems the kids collect them when the order arrives and do not want to give them back…

So it got me wondering if he was getting extra orders just for the bracelets and even though he is not getting them back, he is ahead of the game…