This probably varies from state to state. But here, we had our own equipment. They installed the lines inside my direct draw box for me, put all the ends on there for me to connect to the kegs to etc. If they are giving away equipment, I need to go talk to someone!
They gave me a neon light for every handle I gave them, plus a mirror or two.
The liquor company for me is a joke. I do not do enough volume for them to spend much time with me, but they gave me some bev nap caddys and some bar mats.