Re: Business plans…are they really a good idea???
big daddy:
Anyone can right a business plan…or have someone right one for them. Or, they can go to S.C.O.R.E. and use some sort of template …or pay their cousin to right one for them. My point is…wouldn’t it be better to know the market and mold your ideas/visions around your customers wants and future needs?! As opposed to blindly following some business plan that may or may not work. Business plans need daily, weekly, monthly and yearly updating! My point is …I’d rather invest in vision/ideas/concepts rather than a business plan that wears “blinders” and has no room to evolve.
I’ll await rebuttal.
I’m thinking that your idea of a business plan and mine are different. Rote, mindless documents splatted out that have no connection to your business vision, market, product and goals for the future is hardly a plan at all.
I contend that you give your business the best fighting chance if you have a written, well considered, and often reviewed business plan. You will likewise get out of that business plan what you put into it. Half-assed plan will give you half-assed support.
My business plan that was finished in December 2003 is nowhere near “blinders”, it includes visions, concepts, goals, and some action steps to attain those goals. My business plan had a 1-year, 3-year and 5-year element, each of which helped me focus my efforts and make decisions about marketing, expansion, menu design and so on.
I included an element that discusses community growth and economic development, future competition expectations, financing needs, and even the new location that we just built out this year. It was part of the 5-year plan, and BANG!! He we are doing it. We developed the business plan, and then used it as a tool to direct our business into the future.
When our landlords delivered our notice to vacate the premises in 60 days, we would have been floundering without the planning we had done for the previous 4 years. We had the relocation and expansion element in our plan, so we switched gears and began the process of locating real estate and securing financing for our build out. It was painful, but without the vision already explained in some basic terms, we would have folded up and died. Took us 7 months to reopen, but here we are with a CO and new kitchen ready to open next week.
You create a ratty tool, and you end up with a ratty tool that isn’t very useful at all. Make a concise, envisioned, disciplined and insightful tool, and you will find decisions and ongoing planning to be light years easier.