I always choose nice,clean and convenient place when getting gum,candy,soda or gas. even if its little more on price than a stinky, old smaller place and a lot of other ppl do. They don’t even bother to give a chance to small guy. How true is the store front(outside) image in pizza business? Do you get more business if you had a nicer building with easy access than an old smaller building with same demographics? suppose both buildings were a few meters away at the same street, but with significant outside image/access difference.
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