canukfanlady
New member
Hi all, I am depressed today. I will share with you a little that has been going on. I am doing, OK, meaning, we are not breaking even. But im not going to far into the hole…yet.
It has been really tough. I think the reason I am in a funk at the moment is because I stopped sending out my menu for 3 weeks while I waited for my new menu’s. This was a DUMB idea. But such as it is. That is what I did. I do not think I was getting the return I should have because my last set of menu’s was not what it should have been. Now, I have, I HOPE, a really great menu. Yup, still could have done a bit more maybe, but a much better menu than the old. Menu’s hit the mailbox today and tomorrow. And will be sending out to a new area every week. Have a true campaign set up, not like before when sales started to slag I would send out another batch, now I am sending them out every week like clock work have it all laid out in my marketing plan.
I am sending out my menu’s, doing sampling in our parking lot which draws in alot of customers, putting menu’s on cars once a week (yes, that is allowed here) and after putting them on over 5,000 cars have only ever had to pick up one. So obviously people are keeping them. But I only do this once every week or 2 so that I dont releaflet the same cars, or hope not to.
Now, after all that complaining, here is the question. What else can I do? I mean this is nuts, I am going to throw some numbers at you. In the area I live in there is 100,000 people.
In my town there is .5 million. Why the HELL am I only getting 35 customers a day? I can HONESTLY tell you that we have the best pizza here, hands down. That is not a brag, its true. We have excellent customer service. I have great staff. Now up until a month ago I WAS the customer service, I was the only one who dealt with customers, now this isnt the case. I have a really great staff now.
We only have chain pizza’s around us and it is terrible. Mind you there is 6 pizza places on my 1 block! When I moved in here 1 year ago there was only 1. It’s been horrible, but again, its only 2 for 1’s, and cheap garbage.
I am working full time in my store as a full time employee, which is causing some problems. I am not getting the time to do the things that I should to grow my business, and again, I am not sure what I should be doing exactly. I am drowning. I need some serious intervention.
Anyone have really great advice for me?
I would appreciate it more than you know.
It has been really tough. I think the reason I am in a funk at the moment is because I stopped sending out my menu for 3 weeks while I waited for my new menu’s. This was a DUMB idea. But such as it is. That is what I did. I do not think I was getting the return I should have because my last set of menu’s was not what it should have been. Now, I have, I HOPE, a really great menu. Yup, still could have done a bit more maybe, but a much better menu than the old. Menu’s hit the mailbox today and tomorrow. And will be sending out to a new area every week. Have a true campaign set up, not like before when sales started to slag I would send out another batch, now I am sending them out every week like clock work have it all laid out in my marketing plan.
I am sending out my menu’s, doing sampling in our parking lot which draws in alot of customers, putting menu’s on cars once a week (yes, that is allowed here) and after putting them on over 5,000 cars have only ever had to pick up one. So obviously people are keeping them. But I only do this once every week or 2 so that I dont releaflet the same cars, or hope not to.
Now, after all that complaining, here is the question. What else can I do? I mean this is nuts, I am going to throw some numbers at you. In the area I live in there is 100,000 people.
In my town there is .5 million. Why the HELL am I only getting 35 customers a day? I can HONESTLY tell you that we have the best pizza here, hands down. That is not a brag, its true. We have excellent customer service. I have great staff. Now up until a month ago I WAS the customer service, I was the only one who dealt with customers, now this isnt the case. I have a really great staff now.
We only have chain pizza’s around us and it is terrible. Mind you there is 6 pizza places on my 1 block! When I moved in here 1 year ago there was only 1. It’s been horrible, but again, its only 2 for 1’s, and cheap garbage.
I am working full time in my store as a full time employee, which is causing some problems. I am not getting the time to do the things that I should to grow my business, and again, I am not sure what I should be doing exactly. I am drowning. I need some serious intervention.
Anyone have really great advice for me?
I would appreciate it more than you know.
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