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system
Guest
Hello All… I am new to PMQ (I typically used another pizza forum, which is about dead now) but I wanted to get some feedback for a second store.
I wanted to ask, is there a location preference you have for your stores? My first store is located on a main street that runs through the town in a one story shopping center. It has its own parking lot and gets about 35k cars down the road a day. However, I can not find similar patterns of where pizza shops seem to go but I assume there is a prime location for some of them.
I wonder, is it best to place a second store within 5 miles of the original to share in marketing but cutting into some of the sales from the first store? Is it best to go next to a grocery store or a Walmart type place so people see you each week? What about being next to a school so kids will see you each day?
We are a local hometown pizza shop that markets and gets mostly residential customers in the evenings and weekends. What demographics are best? Any tricks to finding a location?
I wanted to ask, is there a location preference you have for your stores? My first store is located on a main street that runs through the town in a one story shopping center. It has its own parking lot and gets about 35k cars down the road a day. However, I can not find similar patterns of where pizza shops seem to go but I assume there is a prime location for some of them.
I wonder, is it best to place a second store within 5 miles of the original to share in marketing but cutting into some of the sales from the first store? Is it best to go next to a grocery store or a Walmart type place so people see you each week? What about being next to a school so kids will see you each day?
We are a local hometown pizza shop that markets and gets mostly residential customers in the evenings and weekends. What demographics are best? Any tricks to finding a location?