Several years back before I started my store, I entertained the idea of going. I was thirty for knowledge. Instead I went to his restaurant and just ate pizza! He happened to walk in, and I must say, Tony was extremely nice and offered a tour of his kitchen and made us feel at home. I reminded him how I took his 3 course seminar at Pizza Expo the year before, like he was going to remember me from the thousands of other faces at expo!.lol Actually, I just wanted to thank him because at Expo seminar, he gave everyone his recipe sheet which was my starting point for making pizzas. What impressed me the most was he really didn’t hold back any type of secrets, as is so prevalent in the pizza world. I say that because I used his recipes at home and sure enough, when going to his store in Frisco, the pizza tasted very much the same! Very simple ingredients, but he’s super picky about freshness and quality.
I guess it’s like hiring a consultant, with focus on the pizza. And I’m sure he’ll answer any other questions of the biz you might have as well. In my opinion if you can afford it and make a mini vacation out of it, you got nothing to lose. At the very least you’ll be eating some damn good pizza!
By the way, I have seen owners who have gone to his classes and post their diploma and a few pics on the wall. So for marketing purposes you could kinda show off and say you went there!
