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Valpak or JB Dollar?

anselmospizza

New member
K vets, can use your help! Any experiences with Valpak or JB Dollar would be greatly appreciated. Pros, Cons, Don’t do at all?? Do this instead. Any insight would be so helpful.

Please support all local business, especially independent Pizza Shops!
 
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I reckon most will agree very poor % response…

best bet is to do you own direct mail piece…

More expensive…better results…
 
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anselmospizza:
K vets, can use your help! Any experiences with Valpak or JB Dollar would be greatly appreciated. Pros, Cons, Don’t do at all?? Do this instead. Any insight would be so helpful.

I did not have any experience with JB Dollar, however, Valpak was a total waste of money and I found them to be very deceptive.

PD

Please support all local business, especially independent Pizza Shops!
 
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I’ve had decent success with Valpak, but only when offering something for free. Our regular bundled coupons got practically no response, but “FREE Garlic rolls with the purchase of any 16” Large Pizza" would get the phone ringing. I would also try to negotiate having your ad be on one of the ends of the stack of coupons. It’s very easy to get lost amongst the stack of ads if you’re in the middle of the stack.
 
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