Sure, Whizzle Rascal,
1 - World Class Customer Service, from the way we answer the phones, the immediate response to carryout/dine-in customers, to the training of delivery experts at the customers door.
2 - Consistent operations to ensure high-quality products whether it is a 5 product hour or a 400 product hour.
3 - Clean, Professional, Organized, Decluttered Image
4 - Consistent, Ongoing, Thorough Training Programs for all positions beginning with the interview & orientation setting expectations and progress/completion tracked. (Also, interview everyone, but only hire the best)
5 - All pizza boxes toped with coupons and rotate a survey
6 - All pizza boxes ‘sealed’ with OLO stickers
7 - We begin taking orders at 9am and take orders until :15 after closing
8 - HTA - All team members need to hear how the operation/rush is being handled. At the makeline, at the ovens, out the door AND in the door
9 - Train CSRs and drivers to speak clearly, slowly and to enunciate
10 - Keep printed menus on the front counter
11 - Keep nutrition guides on the front counter
12 - Keep log plates, cups, napkins, etc in inventory and have free upon request
13 - Flyer barracks before lunch rush, before dinner rush and every driver re-distributes on every delivery
14 - Wobbleboard before/during every lunch and dinner rush
15 - Lawn Signs used generously
16 - Rotate banners
17 - Cartops with store phone numbers (and keep sparkling)
18 - Maintain a consistent upsell contest
19 - Magnets available for carryout customers and delivery customers on request
20 - Co-op with video/game stores and dry cleaners
21 - Stuff grocery store bags with menus
22 - Fully and correctly utilize corporate POS kit (Cling, translite, etc)
23 - Doorhang with a plan - 1000 pieces weekly
24 - Thanks! cards with all orders leaving store over 20 minutes
25 - Free product Loyalty Cards distributed generously
26 - New-45-90 Direct Mail Campaign, as well as 1 mile radius of select competitors
27 - Post-its Dominator Coupon - Accept all valid competitor coupons (as long as their in business)
28 - New Customer Packets sent with all new deliveries
29 - Hotel Key Cards/ Channel Guides
30 - School Rewards Program
31 - Online Order Customers Email Blasts
32 - Yellow Page Advertising
33 - Computer calling
34 - Vertically-integrated Car Magnets
35 - Church Involvement
36 - Select communty involvement including product donations
37 - Hot selling
38 - Product sampling (like our new sandwiches - they’re awesome!)
39 - Consistent, simple, focused, easy to train menu
40 - HIGH VOLUME ATTITUDE!
The key is not the vehicle, it’s the execution. Nothing really earth-shattering here, but what I’ve found is that my competitors don’t have the passion or work ethic that my teams or I have. In 25 years, the carnage of closed competitors is long and distinguished. The truth is most operations are infected with mediocrity or low skill-sets/poor knowledge that they are easily eliminated.
By the way, it’s not the quantity of posts, it’s the quality of the information that is important. :lol: