Steveo, I do see that they are offering free stuff. On a 5000 piece order,that’s 500 free units, which would cost me relative pennies to purchase to add to my order. So, they are giving me something near $50 in retail value of goods to put their advertisement in the hands of 5500 of my customers. I don’t think I find that a fair value for access to my customers. The chance of being seen more simlar to large corporate entitites who do have this sort of thing . . . toomuch for too little value.
My menu and postcard and other print assets do not have the printer name on them. We don’t do that . . . I am paying to produce marketing materials for MY company to heighten MY brand in the marketplace. The distraction would likely be minimal, but the actual payoff is even less for the chance of distracting the customer from MY message, which is the reason for investing in the magnets to start with. I’ll just pony up the shipping charge (which is about the value of the offer) and keep my message clear.
