Re: For all you independant operators, How much a year in sa
We boxtop every box, magnet with every order, some hotel advertising, three different Valpak style mailings, some doorhanging, and in 2007, an extremely aggresive mailing campaign offering a free pizza to every house in my delivery area. For 2008, I plan to mail a postcard every quarter to every address in my delivery area. I have been averaging nearly a 13% annual increase for the last 5 years, and hope to see 20+ percent increase this year. Just gotta figure out how to handle the increase.