Hey everyone.
One of my major competitors uses frozen dough. I just read his menu and he states that the pizza is “hand tossed FRESH dough”. This is clearly not true, and is deceiving. I have spent a good deal of money attempting to educate the local people about our fresh product and why it is worth the extra money.
On top of that he copied two of my best selling sandwiches.
What would you do? He is attempting to steal business by lying to and cheating people, many of those customers are or have been mine.
Thoughts? Suggestions?
One of my major competitors uses frozen dough. I just read his menu and he states that the pizza is “hand tossed FRESH dough”. This is clearly not true, and is deceiving. I have spent a good deal of money attempting to educate the local people about our fresh product and why it is worth the extra money.
On top of that he copied two of my best selling sandwiches.
What would you do? He is attempting to steal business by lying to and cheating people, many of those customers are or have been mine.
Thoughts? Suggestions?
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